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management bios

Bill McKenney
President and CEO
Bill McKenney is President and CEO of InkTec Zone America Corp. His background includes a blend of big company brand marketing and hands on start-up businesses. He began his career working in advertising for clients such as Tandem Computers, GRiD Systems and PBL Software, executing their advertising and collateral programs. After time out for an MBA, he spent 6-years in brand management at Kraft and Coors before leading the marketing side of a business turn-around at Vicorp Restaurants. After Vicorp was prepared for acquisition, Bill became one of four founders of the New Internet Computer Company, a Larry Ellison funded technology company targeting enterprise and educational customers. As EVP Sales, Marketing and Business Development he developed strategic relationships with over 30 technology partners including Sun Microsystems, Citrix Systems and Oracle. He earned his BA from California State University, Stanislaus and his MBA from Harvard.

Charlie Popkin
Chief Financial Officer
Charlie is a seasoned financial professional with experience growing companies in fast paced environments, improving financial performance of troubled enterprises and structuring complex transactions. Prior to establishing Longwood Associates, Charlie was the Chief Financial Officer of The Merallis Company, a technology services firm located in Rocky Hill, CT. Prior to Merallis, Charlie was a founding management member of PQC, Inc., a management services company. Charlie also founded Medical Claims Management (MCM), a practice reimbursement management and consulting firm. Earlier in his career Charlie worked as a Senior Consultant for Price Waterhouse and as Senior Accountant for Deloitte & Touche. He is a CPA, has a B.S. in Accountancy an A.S. in Management from Bentley College and an M.M. in Finance and Business Policy from the J.L. Kellogg School at Northwestern University.

Spencer Lee
Vice President of Sales
With 25 years of experience in the consumer products business, Spencer brings strategic marketing, sales distribution management and new product development skills to the firm. Some highlights of Spencer's career include his role as the Director of Sales for consumer products at Magellan Corporation in 1989, the first manufacturer of portable GPS receivers and affordable in-car navigation systems including the launch of the Hertz Neverlost™ system. He further assisted in the development and marketing of the first Microsoft Pocket PC GPS configuration in 2002. As a consultant since 2003, Spencer provided marketing and brand management services for consumer products companies in multiple consumer channels including electronics, hardware, pharmacy and food. Most recently, Spencer was hired as Director of Sales for the launch in the consumer electronics channel of the first Satellite TV system for automobiles in 2004 for KVH Industries. Spencer now manages his own consulting and independent sales representative business in the consumer products and retail channels.

Janet Heston-McKenney
Controller
Janet was a legislative auditor for the state of Colorado, where she received her CPA. Prior to working for the state, Janet was a product manager for Samsonite Corporation, where she was responsible for the product design, profitability and marketing of the Telluride line. As an Associate Brand Manager at Oscar Mayer Foods she worked on the Hot Dog side of the business and even managed the Weiner Mobile program for a short while. She earned her B.A. and her M.B.A. from Indiana University.

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